TURAIN SOFTWARE

  Last year was monumental for Turain Software Pvt. Ltd., the best advertising company in kolkata that quadrupled its income in Q4 of 2022. Riding high into 2023, the team faced unexpected challenges, prompting a strategic shift in their marketing approach. Here's a glimpse into the journey and the key takeaways that shape their strategy for 2024: Steps You Must Take to Transform Your Marketing Strategy 1. Building Deeper Customer Relationships:   ●        Recognizing the untapped potential in customer relationships, Turain Software delved into email marketing with renewed vigor. Two weekly emails - one sales-oriented, the other content-focused - became the cornerstone. The result? A 130% increase in conversions attributed to email marketing.   ●        The plan for 2024 includes capitalizing on the strong customer support base by launching an affiliate program. Testing the waters with a micro-influencer during t...

  Managing an e-commerce business during the festive seasons is challenging. During festive seasons, there is an opportunity to make big money, but for only businesses with robust and user-friendly online platforms. You should update your e-commerce business to gain a competitive edge this festive season. Every customer will browse online stores looking for things as India gets closer to its major festive season. So, make sure your website or smartphone application is updated before the festive season starts. Your website must stay active 24/7 to meet the increasing demand of the customers. You can successfully do so by hiring a digital marketing company in Kolkata . If you want all your customers to add products to their cart, consider the points stated below.   What You Must Consider to Update Your E-Commerce Business? ·         Ensure your website is well-optimized and updated You must update your website to beat the competition. Make ...

  A bot is an automated code that imitates the actions of a human on the internet. Generally, bots are used in highly repetitive tasks that can be processed more accurately and quickly than a human. In this age of digital marketing, the most common problem for all-sized websites is bot traffic. It is a non-human visitor who visits websites. For more insights regarding your web traffic, contact the best digital marketingagency in Kolkata . It’s not the good bots, but the bad bots that cause trouble for SEO specialists, advertisers, and website owners. These uninvited visitors typically screw up the Google Analytics data, making it harder to locate real conversions and traffic. Here are some factors to be aware of to detect bot traffic in your Google Analytics. Hints to Consider about Possible Bot Traffic in Your Google Analytics ●       A sudden surge in traffic Sometimes, this might happen because of a viral Instagram or Facebook post, or patterned content....