SMS Vs WhatsApp: Which Channel Is Better?
The mobile touch point represents a critica l differentiation in an environment where buyers can take a variety of routes to make a purchase decision. A growing number of companies are investing in mobile channels to communicate with their end customers at critical touchpoints throughout the customer lifecycle (from the point of purchase to providing service updates to the customer). With so many mobile communication channels accessible, such as SMS, RCS, WhatsApp, Telegram, and Facebook Messenger, it might be difficult to decide which one to use. When it comes to reach, speed, and efficacy, SMS and WhatsApp come out on top. In this blog post, we will discuss the benefits of hiring a bulk Whatsapp marketing agency and bulk sms service provider in Kolkata, allowing you to make an informed decision about which form of communication is most appropriate for your business. Read More