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Showing posts from March, 2025

How Marketers Are Spending Their Money in 2025

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  In 2025, companies are reallocating their budgets for digital marketing in order to optimize return on investment. SEO optimization, influencer marketing, and AI advertising are the main topics. As consumer habits change and privacy laws become more stringent, companies are using first-party data acquisition to create customized advertising. While video marketing still dominates content tactics, the emergence of micro and nano influencers is changing influencer partnerships . Read more about how marketers are reshaping their budgets for better ROI in 2025.

How to Make the Most of Bulk SMS for Event Promotion

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  In the digital realm nowadays, as well as in today’s business and event organizers scenario, bulk SMS , a communication method to the audience, is widely employed in a useful capacity. A bulk SMS service provider puts a business in a position to contact hundreds of thousands of people instantly and effectively, such that communication can be instant and effective. Whether it is a corporate presentation, music concert, or webinar, bulk SMS messaging is an extremely effective and cheap way. Effective Bulk SMS Strategies for Event Marketing To achieve the best performance of the interactions, the following methods for bulk SMS should be considered: Segment Your Audience: Targeted messages to attendance cohorts have a positive effect on engagement. For example, A VIP who has had VIP status for a long time could receive the update with a higher priority than a normal guest, but a standard guest could receive the event update notification. Use Short & Clea...